Roofing

Roofing Contractors: Give Your Customers Something to Talk About with Content Marketing

When somebody calls a roofing contractor, it’s usually because their roof needs repairs or replacement. I know that sounds painfully obvious, but it’s that fact that drives the marketing efforts of most roofing companies. At the risk of oversimplifying things, marketing can be broken down into three broad goals—getting found, getting chosen, and getting talked…continue reading …

Top Ten gold text

The Top 10 Infographics of 2015 (So Far…)

If a picture is worth a thousand words, then this may well be our most epic blog post to date. Today, we’ll be taking a look at some popular infographics that we’ve culled from all over the Web. Enjoy!   10. Buying Local This enlightening infographic from CustomMade illustrates how buying from locally owned, independent…continue reading …

online-reputation-mistakes

Avoid These Online Reputation Mistakes

A company’s online reputation, like most things worthwhile, can be difficult to build but fiendishly easy to shatter. The internet has given consumers a voice that is widespread and immediate, and one negative customer review, blog post, comment, or social media mention—if ignored or handled poorly—can be enough to besmirch your online business reputation. If…continue reading …

Monty Python Guide to Spam

A Very Monty Python Guide to Email Spam Filters and Blacklists [Infographic]

Ever wonder why unsolicited messages came to be named after a gelatinous, vaguely meat-flavored foodstuff? Well, you have Monty Python to thank for that. In 1970, they televised this infamous sketch about a diner that includes Spam® in every dish. Since slightly more than 100% of computer nerds are also Monty Python fans, they began…continue reading …