Recent Research Shows That Websites Are Most Effective Marketing Tools for SMBs

A March 2015 study by Thrive Analytics has found that small- and medium-size businesses (SMBs) in the United States are seeing more success with their websites in terms of boosting customer engagement than with any other marketing or outreach channel. In addition, January 2015 research conducted by HubShout also pointed to strong interest in website…continue reading …

New Study Reveals Slow Adoption of Mobile Payments by Small Business Owners

A recent study by small business network Alignable has revealed that many new business owners have yet to embrace mobile payment technology. While retail giants across the country are quickly adopting mobile payment capabilities, the more than 25 million “Main Street” small businesses are not as receptive, presenting a major problem for mobile payment vendors….continue reading …

New Survey Lends Key Insights into Taxes and the State of Small Business Accounting

According to a recently released small business accounting report by Wasp Barcode, 52 percent of respondents reported that they pay too much in taxes or are undecided on the matter, with 49 percent reporting that they felt their tax burden was fair, lending important insight into the mindset of small business leaders this year. The…continue reading …

Study: Small Businesses are Behind when it Comes to Mobile

While various studies and surveys of late have demonstrated the profound impact that mobile can have on business success, the majority of small businesses out there have done little if anything to incorporate mobile technologies into their business strategy. In fact, according to a March 2015 poll by web-hosting firm Endurance International Group, a whopping…continue reading …