Who is Your Competition?

Your Competition May Not Be Who You Think

My partners and I did most of our own marketing and advertising for our computer service and web design company, and we thought we had a pretty good idea who our closest competitors were. We knew which other companies in the area provided essentially the same services that we did, and about how much they charged…continue reading …

How SMBs Spend Their Advertising and Marketing Dollars

Do It For Me/Do It With Me Advertising and Marketing for SMBs

Running your business is more than a full-time job for a business owner. It can keep a whole team of people busy. Taking care of clients, appointments, products, purchasing, finances, regulations, facilities… the list is endless. It’s no wonder that more and more SMBs are choosing marketing partners who can help them with advertising and lead…continue reading …

It's Time for a Digital Healthcare Check-Up

How Patients Use Digital Healthcare [Infographic]

If you’re a healthcare provider, it’s important to pay attention to how people are using online resources to research and choose their caregivers. It may surprise you to know what a big role social media plays in their decision-making. What U.S. adults consider when searching for healthcare online: Websites Social Media Health info Doctor and Hospital…continue reading …

Dex Media adaptive design mobile home page

What Does Mobile Friendly Mean? 6 Definitions

On April 21st, Google rolled out a new version of their search algorithm specifically for mobile searches. Now, if Google thinks your website isn’t “mobile friendly” it’s not going to show up in searches done on mobile devices. This should NOT affect how your site performs on desktop/laptop searches. You may also be hearing different terminology floating around…continue reading …

Reasons Given for Not Having a Website

Where’s the Best Bang for Your Marketing Buck? [Infographic]

A recent study by Thrive Analytics has found that SMBs are having more marketing success with their websites than with any other marketing or outreach channel. Social Media is an effective tool that can help drive more traffic to your website. It’s a perfect match to boost your marketing efforts and improve your visibility. From…continue reading …