The Red Folder I File

10 Things You Need to Know about Your Business

Buy a RED folder. Keep this information in it. For over 12 years I have been helping small businesses with their online presence and every one of them who built their “I” file (for Internet stuff) came back to thank me. Some important stuff just needs to be available on paper in case your computer…continue reading …

Dentist Infographics

Add Polish to Your Dental Blog with Infographics

If you’re a dentist with a great website that includes a blog, you’re already one step ahead in the content marketing game. However, as with almost any type of business, it’s a great idea to occasionally let pictures and graphics tell a story rather than publishing big blocks of text. Many dentists or dental clinics publish…continue reading …

Attorney Websites - Why Less is More

Attorney Websites – Why Less is More in 2015

I began building websites for local businesses back in 2000, and a number of my clients were attorneys and law firms. This was thrilling to me for several reasons, but primarily because I thought “lawyers talk and write for a living, they’ll have tons of great content!” Not quite. The attorneys I worked with were…continue reading …

Evolution of SEO

20 Years of Search and SEO [Infographic]

In 1994, WebCrawler was launched, and the world of search got real. It was the first time that users could search for specific words using crawlers and tap the information resources on the world wide web. Google entered the internet search scene in 1998, processing about 10,000 queries per day. By 2012 that number had…continue reading …