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Reace Smith, APR

Articles by Reace Smith, APR

Helping Employees Take Ownership of Customer Service

What does it mean to take ownership of customer...

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Fake Social Media Profiles Not Worth the Risk

A scandal erupted in the Dallas-Fort Worth area when...

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Great Customer Service: Own Up to Your Mistakes

Uh oh. Ever have that feeling—the sense of dread...

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Developing Rapport with Customers

Don’t you love it when you show up at...

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Whatever Happened to That Customer?

There’s a saying that the squeaky wheel gets the...

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Marketing Your Business through Public Speaking

Speaking to organizations such as chambers of commerce, service...

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5 Tips to Help Move Your Business Forward

Are you stuck just maintaining the status quo as...

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Ways to Reward Employees on a Budget

Good employees are the lifeline of many small to...

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Too Much Sharing – Should SMBs Discuss Politics and Religion?

During the last presidential election season, a local restaurant...

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Preparing for a Crisis

Many small businesses do not have the budget to...

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