Study Shows Content Now the Crucial Factor in SEO Rankings

According to an annual search engine optimization (SEO) study, quality content has finally achieved the prominent position as a search ranking factor. SEO consultancy and platform provider SearchMetrics released what it called its most ambitions study last week, measuring all of Google’s SEO ranking factors and finding a strong correlation between content and rankings. “[Content…continue reading …

Large Increase in Local Ad Spending by Small and Medium Businesses Forecast

Small and medium sized businesses will not be shy with advertising dollars, with local media reaping the windfall across all platforms, according to a soon-to-be-published industry forecast. In a preview of its annual local media forecast, marketing consultancy BIA Kelsey said it anticipates that spending by small-to-medium-sized business (SMB) will top out at $50.4 billion…continue reading …

Internet Marketing Well Represented on the Inc. 5000

Led by Showroom Logic, Internet marketing firms were broadly represented on this years Inc. magazine list of the 5,000 fastest growing American companies. According to marketer and guest writer Larry Kim, who detailed Internet marketing representation on the Inc. 5000 list in an Aug. 27 Marketingland.com post, Miami-based Showroom Logic, whose search engine marketing (SEM)…continue reading …