Study Shows Business is Better the Second Time Around

While a failed first attempt at starting and running a business can be an expensive and deflating lesson learned, a new study suggests entrepreneurs should give business ownership a second try. Allison Schrager, in a July 28 story for Bloomberg Businessweek, reported on a study by University of Michigan and Stanford economists that showed business…continue reading …

Tech Survey: Millennials are Hard to Target but Brand Loyal

Millennials are universally acknowledged as the savviest of tech users, but a recent study suggests marketers still have not found the path to their pocketbooks through those gadgets. As detailed by Search Engine Journal Contributing Editor Greg Sterling in a July 15 post at marketingland.com, the survey by software and services company SDL revealed a…continue reading …