Foursquare’s new business venue management app has finally made the idea of using Foursquare for business more approachable. This is huge!
The Foursquare team has solved a key bottleneck in Foursquare venue management by allowing managers to post via mobile; a process that was extremely cumbersome before this app.
In what is essentially the most powerful feature of the new app, business managers can post text and image updates to Foursquare and then syndicate those updates to a Facebook page and or Twitter account in one fell swoop.
Additional functionality in the app allows a manager to enable/disable current specials and view your venue’s check-in data and regular customers all from the convenient portability of your iPhone or Android device.