Video is becoming one of the best avenues for marketing your business. Remember Vine, the looped video app? Well, Twitter acquired Vine in October 2012, and in April 2013 it became the most downloaded free app in the Apple store. Today, Vine has hit over 40 million registered users, and it’s continuing to grow. The folks at Statista and Mashable put together this visual below that takes a closer look at the success of Vine.

Here are some standout stats:

  • If every registered Vine user recorded a 6.5 second video, it would take more than 8 years to watch the entire footage.
  • Branded Vines receive 400% more shares than branded videos.
  • Videos will be 55% of all internet traffic by 2016
Vine