Small Business Saturday Welcome Mat

Local Retailers Find Shopping Small a Big Success in 2013

Through the din of the tsunami of advertising for Black Friday and Cyber Monday holiday sales at the big box stores, shoppers responded to the message sent from their own neighborhoods last week with a considerable spending spree at locally owned, independent shops on Small Business Saturday. According to a recent report by the National…continue reading …

Small Business Saturday

Turn Small Business Saturday 2013 into a Celebration of All That Your Business Is

Betwixt and between the madness of Black Friday and the frenetic clicking of Cyber Monday sits Small Business Saturday – an oasis of calm in the corporate-fueled feeding frenzy that kicks off the holiday season. But where there is chaos, there is opportunity, and Small Business Saturday presents the perfect opportunity to market yourself, bring…continue reading …

Small Business Saturday

Convert Your 2013 Small Business Saturday Event into Everyday Opportunities

The party’s over, the fluorescents flicker and dim, and you close the doors on a successful Small Business Saturday 2013. But what now? While the big surge in sales may be great for the bottom line temporarily, you need to take charge and use the goodwill, information, and buzz generated by the day as a…continue reading …

News Sign Poster

Some Interesting Facts about Holiday Shopping

Small Business Saturday (SBS) is one of the busiest holiday shopping days of the year, alongside Black Friday and Cyber Monday. Thus, as a small business it is critical that you have the right marketing plan in place to help bring people to your store and/or your website, both on SBS and throughout the remainder…continue reading …

local-marketing

Help Your Business Get the Most out of Small Business Saturday 11-30-13

How can you make sure your small business gets the most out of Small Business Saturday on November 30? Ramp up local marketing throughout the month of November to increase community-wide awareness with these essential tips and strategies. Pair Small Business Saturday with In-Store Specials and Discounts Nothing gets people talking, and buying, more than…continue reading …