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Social Media

You’ve identified your ideal customer, you know all about them and you’ve got a sure-fire marketing plan in place. It’s time to get social. Though low-cost, it’s not exactly easy…but it can be.

Articles for Social Media

Advertising on Facebook: The Difference between Boosted Posts and Facebook Ads

Advertising on Facebook: The Difference between Boosted Posts and Facebook Ads

I have a confession to make. Taco Tuesday comes twice a week in our household. My husband and I...

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If This One Word Describes Your Social Strategy, You’ll Fail

If This One Word Describes Your Social Strategy, You’ll Fail

Of all the digital marketing options out there, social media remains one of the most mysterious for small business...

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How to Use Twitter to Reap Big Rewards

How to Use Twitter to Reap Big Rewards

We all know Facebook is (no doubt) the social media giant. Any local business should definitely start there. But...

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Content Curation Can Work for You – 3 Easy Ways

Content Curation Can Work for You – 3 Easy Ways

When I say, “Content curation is likely the answer for your small business,” I expect to get some blank...

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Social Media Automation: The Do’s and Don’ts

Social Media Automation: The Do’s and Don’ts

While having a social media marketing strategy is a necessity for any local business today, it can become extremely...

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Respond to Negative Reviews Online in 6 Steps

Respond to Negative Reviews Online in 6 Steps

When you get a negative review online, it can feel like the worst thing that’s ever happened to your...

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Social Media Basics: Getting Customers to Comment

Social Media Basics: Getting Customers to Comment

Anyone with social media knows the anxiety that comes from pressing “Post” and…waiting. Then, when a like or a...

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Leveraging Holidays to Boost Customer Loyalty – a Study on Taco Tuesday

Leveraging Holidays to Boost Customer Loyalty – a Study on Taco Tuesday

Ever heard of Taco John’s? We don’t mean to insult the chain of Mexican-style fast food joints if you...

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Boosting Facebook posts – the DOs and the please, please DON’Ts

Boosting Facebook posts – the DOs and the please, please DON’Ts

You already know Facebook provides great opportunities for local businesses to promote themselves to current and potential customers. One...

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Were you at the Seattle Biz Talk?

Were you at the Seattle Biz Talk?

Local businesses in the Pacific Northwest face similar challenges to your own. Much like you, they know they need...

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Make Facebook Your Digital Marketing Bestie

Make Facebook Your Digital Marketing Bestie

We recently touched on Google AdWords and how you can next-level your search engine marketing in the new year....

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6 Funny President’s Day Tweets That’ll Have You Feeling Patriotic

6 Funny President’s Day Tweets That’ll Have You Feeling Patriotic

President’s Day is on the horizon, and we know you’re super pumped for your day off! Okay, that was...

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Video Marketing – It’s Time to Get in the Game

Video Marketing – It’s Time to Get in the Game

We get it – the digital space today can sometimes feel overwhelming. With so many different channels to direct...

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Our Top Tips to Successfully Market Your Business on Social Media in 2017

Our Top Tips to Successfully Market Your Business on Social Media in 2017

By now you’re probably already aware of the power that social media channels such as Facebook, Twitter, Instagram and...

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8 Creative Social Media Ideas for Your Business During the Holidays

8 Creative Social Media Ideas for Your Business During the Holidays

The holidays aren’t only good for business. They’re also great for social media because everyone online is abuzz with...

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Daily Content Ideas for Your Facebook Page

Daily Content Ideas for Your Facebook Page

You need a steady stream of Facebook posts to take your best shot at getting into your follower’s Facebook...

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Are Social Reviews Good or Bad for Business?

Are Social Reviews Good or Bad for Business?

The internet has given everyone a voice. Sometimes, that’s good. Like in the case of social justice. However sometimes,...

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GIFs: Make Your Own Shareable Images for Social Media

GIFs: Make Your Own Shareable Images for Social Media

Animated GIFs, those little moving images that play in a loop for a few seconds: Spin a puppy in...

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It’s (Always) the Hashtag Holiday Season!

It’s (Always) the Hashtag Holiday Season!

Often silly, but always a conversation starter on Twitter, Facebook, and the rest of the social media chatter-verse: hashtag...

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Millennials Winding Road to Purchase [Map]

Millennials Winding Road to Purchase [Map]

Every purchase is a winding road for Millennials, according to this research by Alliance Data, the card services and marketing...

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10 Tips to Make Social Media Manageable

10 Tips to Make Social Media Manageable

In her August 11 webinar, our social media manager and evangelist Christine Landry gave some hands-on advice on how...

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