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Bidding on Facebook Ads: 4 Secrets The Big Guys Don’t Want You to Know

Large corporations have spent years generating awareness and recognition for their brand online. So at first glance, it may...

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Back-to-school Promos for Your Services Business: Don’t Get Ignored

Back-to-school spending is at an all time high. For years, the biggest department stores and clothing retailers have dominated...

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The Differences between AdWords Match Types: The Tough SEM Decisions

If search engine marketing (SEM) were a game of schoolyard kickball, Google AdWords would get picked first every time....

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Plug and Play Templates for Responding to Online Reviews

We talk all the time about the importance of monitoring and managing your online ratings and reviews. That’s because...

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How Your Local Business Can Compete in an Amazon.com World

Ever heard the term “Amazonian”? This descriptor comes from the powerful, dominant stance of the Amazonian race of warrior...

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Branding Your Storefront? Consider These 7 Things

When you decided your local business needed a storefront, you had a lot of things to consider. (If you...

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The Need-to-Know for Web Design: Kick Yours Up a Notch in 2017

How do you decide if you have a “good” website? You don’t. Your website isn’t judged by you, it...

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You Have Incorrect Online Listings: Why, and How to Fix It

The web is great at aggregating large amounts of data and sharing it where it sees most fit. So...

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5 Ways to Get Paid on Time, Every Time

One of the biggest pain points for our local business owner clients is managing the finances that come with...

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7 Deadly Sins of Search Engine Marketing (SEM): Refine Your Strategy

There’s a lot of advice out there about what good search engine marketing (SEM) looks like. But even if...

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Give Yourself Some Credit: The Actual Impact of Small Business Awards

Bragging about your business can feel awkward. That’s because most of us don’t exactly feel comfortable singing our own...

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Never Miss an Appointment Again: Reducing No-Shows

For small businesses in the service industry, your ability to book appointments and fill your schedule is one of the biggest indicators for success. But the way we see it, booking appointments is only half the battle. Think about...

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