instagram hashtags

Making the Most of Hashtags on Instagram

Hashtags walk a fine line between being helpful and being annoying. On top of that, they’re not as helpful on some social platforms as others. But one place where you shouldn’t fear them: Instagram. They’re wildly useful there. One of the biggest benefits of using hashtags is they turn words you’ve hashtagged into live links….continue reading …

press-release-blunder

Avoid These Press Release Blunders

A well-written press release can generate good buzz for your small business. However, just one poorly-written sentence or sloppy editing mistake can undo that hard work. Best case scenario, a bad press release will be ignored or overlooked by the general public. Worst case, it could end up embarrassing your business or even damaging its…continue reading …

ppc-healthcare

PPC and Healthcare… Is It Worth It?

PPC (Pay Per Click) can be very profitable for medical practices. Whether you are a physician or surgeon, many future patients find their doctors online. They search to see which doctors are close to them, to read online reviews, and to see what different practices offer. It can be very beneficial for your practice to…continue reading …