Google AdWords - It's a Race

Is Your Ad Good Enough for Google?

When you buy pay-per-click advertising on Google through its AdWords program, you really buy the opportunity to get your little text ad on a Google page. Next, you have to meet Google’s standards for “ads quality” to have a prayer of getting a position high up on a page, or even placed at all. Google…continue reading …

holiday-ads

‘Tis the Season for Holiday Ads

With Black Friday and Cyber Monday right around the corner, it’s not too late to shore up your advertising campaigns to get the most out of this holiday season. With that in mind, Google and Bing have offered up some tips to make sure you’re giving your campaigns the right attention both before and after…continue reading …