Social Media Icons

Add Social Sharing to Your Blog… The Easy Way!

Social Media is ubiquitous now and many blog visitors click the sharing options before they’ll post a comment or even before they finish reading the article. If you’re following the latest social media trends and best practices, you know it’s important that you make it easier for your visitors to share your content on their preferred…continue reading …

Yelp Consumer Alert Warning 2

5 Easy Ways to Tank Your Online Reputation with Shady Review Practices!

We all know about the guidelines for posting reviews on Google, Yelp and other sites, saying that business reviews should be honest, real, not paid for, not written by employees, blah, blah, blah, ethics, ethics, ethics. Some people think they’re smarter than those companies and their math PhDs and legal departments, and they figure, everybody does it, what are the…continue reading …

top tweets

A Case Study of 5 Top-Performing Tweets (Part 4)

First we covered top-performing Facebook, Instagram and LinkedIn — now we’ve come to Twitter! Twitter can be a wily one. Between the amount of information going through Twitter users’ feeds to the lifespan of a tweet, it’s probably easier to get lost in the shuffle on Twitter than any other social medium. So here I’ve highlighted some…continue reading …

Facebook’s Impact on Small Business

In their new study, digital marketing solutions provider G/O Digital polled 1,000 U.S. residents to gauge opinions on social media and its impact on purchasing decisions at local small businesses. What they found is probably no surprise to anyone — Facebook was found to be the most impactful with 62 percent of respondents saying they…continue reading …

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New Social Networks Your Business Should Consider Using

The majority of businesses utilizing social media marketing are advertising on large networks like Facebook, Twitter and LinkedIn. However with the ever changing internet, new social networks are popping up with the potential to be the next big thing. For small businesses, these small networks may be a promising opportunity to reach new customers. The…continue reading …