Local Marketing Advice

Downtown Chicago

A Twitter Story of Our Chicago Marketing Event

We had an amazing turnout for our Chicago Marketing Success Seminar at City Winery — 219 participants! The panel included: Barry Moltz, radio host, entrepreneur and author Faith Murphy, Director of Channel Management and Small Business Sales at Yahoo Ben Tyson, Senior Partner Trainer of Channel Sales Partnerships at Google Christopher Folmar, Director of CRM & SAAS Products…continue reading …

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PPC for Mobile: Quick Ways to Increase Conversions

Mobile usage is on the rise. More and more people are using smartphones and the majority don’t leave home without them. With mobile usage growing rapidly, and more consumers searching and buying on the go, you don’t want to to miss opportunity of potential traffic by not having your ads or website optimized for mobile. Mobile ads get…continue reading …

Roofing

Roofing Contractors: Give Your Customers Something to Talk About with Content Marketing

When somebody calls a roofing contractor, it’s usually because their roof needs repairs or replacement. I know that sounds painfully obvious, but it’s that fact that drives the marketing efforts of most roofing companies. At the risk of oversimplifying things, marketing can be broken down into three broad goals—getting found, getting chosen, and getting talked…continue reading …

MSN on Smartphone

Bing Launches Native Ads Beta on MSN

Yesterday, Bing announced that they would be entering the native ad space to “combine…strong intent signals with native experiences which are relevant and natural.” Let’s try and decode some of the marketing buzzwords so you can understand what that means in plain English. Native Ads Online advertising often sticks out like a sore thumb. Banner ads are easy…continue reading …

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The Top 10 Infographics of 2015 (So Far…)

If a picture is worth a thousand words, then this may well be our most epic blog post to date. Today, we’ll be taking a look at some popular infographics that we’ve culled from all over the Web. Enjoy!   10. Buying Local This enlightening infographic from CustomMade illustrates how buying from locally owned, independent…continue reading …