Local Marketing Advice

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Twitter’s New Mute Button – How Businesses Can Avoid Being Muted

Twitter introduced its new mute button feature this past May. If businesses aren’t careful, the new feature can definitely hurt them by allowing faithful followers to hit the mute button, and in most cases they’ll most likely not be unmuted. The mute button’s main purpose is to hide an account’s tweets and retweets from a…continue reading …

consumers search for local information

Local Search Marketing 101

There is no doubt that people are searching online before making local purchases in real life. According to a study by Google, consumers search for local business information throughout the purchase process. They divided up the process into four parts: information, research, purchase and post-purchase. A large percentage of consumers perform local searches on multiple devices…continue reading …

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Use Email and Social Media to Promote Your Business for Small Business Saturday

When it comes to promoting your business for Small Business Saturday, you have two tools at your fingertip that can make the job quick, creative, and easy. Between email, Facebook, and other social media platforms, you can keep your customers – and those they share information with – informed of everything that will be going…continue reading …