Local Marketing Advice

friendly plumber

Plumbers: Build Trust and Engage Your Customers with Content Marketing

When plumbers are marketing their business, they usually focus on being found first—either in the phone book or online. The scenario that comes to mind is the hapless homeowner, scrambling to call a plumber as water spews from a broken pipe. There’s no time to read reviews, no time to ask family and friends for…continue reading …

5 Ways to Reign Over Your Content Marketing

5 Ways to Reign Over Your Content Marketing [Infographic]

There are millions of blog posts and articles published online daily, and it’s important to find ways to make your content rise above the noise. The marketing technology team over at Captora put this infographic together with 5 great tips on how you can boost your content marketing efforts to get the best results. Shore up…continue reading …

Definitions

19 Online Marketing Buzzwords Defined

Every industry has its buzzwords, jargon and acronyms and some work their way into general use but can still be confusing. Here are 19 definitions of some of the commonly used online marketing terms that you might find useful. AdSense Google’s AdSense program is an easy way to display other business’s advertisements on your website and…continue reading …

susanhollar-office

Digital Marketing Proves Successful for Local Dentist

In this day and age, most small businesses and service providers have found success using digital marketing as the basis of their campaigns. As a result, more and more money is being invested into the web-based side of marketing. The dental field is no exception in this. They are, in fact flourishing with this medium…continue reading …