Reputation Advice

online-reputation-mistakes

Avoid These Online Reputation Mistakes

A company’s online reputation, like most things worthwhile, can be difficult to build but fiendishly easy to shatter. The internet has given consumers a voice that is widespread and immediate, and one negative customer review, blog post, comment, or social media mention—if ignored or handled poorly—can be enough to besmirch your online business reputation. If…continue reading …

Monty Python Guide to Spam

A Very Monty Python Guide to Email Spam Filters and Blacklists [Infographic]

Ever wonder why unsolicited messages came to be named after a gelatinous, vaguely meat-flavored foodstuff? Well, you have Monty Python to thank for that. In 1970, they televised this infamous sketch about a diner that includes Spam® in every dish. Since slightly more than 100% of computer nerds are also Monty Python fans, they began…continue reading …

Poor Rating

How Bad Reviews Can Benefit Your Business

Bad reviews are an inevitable fact of life, like death, taxes, and fruit-flavored beer. No matter how scrupulous you are when conducting your business, you’re going to eventually run into a disgruntled customer who takes to the internet to air his grievances. It can be alarming and a bit disheartening when one of these bad…continue reading …

press-release-blunder

Avoid These Press Release Blunders

A well-written press release can generate good buzz for your small business. However, just one poorly-written sentence or sloppy editing mistake can undo that hard work. Best case scenario, a bad press release will be ignored or overlooked by the general public. Worst case, it could end up embarrassing your business or even damaging its…continue reading …