Social Media Advice

Do you know where your ideal customers hang out online? Do you think they know who you are, what you do, how to find you and why they should choose you over your competitors? Social Media has quickly become the preferred way that many consumers reach out to businesses. Are you there?

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Facebook hits 40 Million Page Mark and Launches Live Chat for Businesses

Facebook announced today that there are now 40 million active small business pages on the site. With that announcement Facebook also mentioned that they will be launching more support for small businesses, through the Boost Your Business program and an online chat platform. From Facebook’s blog post: “We’re hitting the road again to talk to…continue reading …

instagram hashtags

Making the Most of Hashtags on Instagram

Hashtags walk a fine line between being helpful and being annoying. On top of that, they’re not as helpful on some social platforms as others. But one place where you shouldn’t fear them: Instagram. They’re wildly useful there. One of the biggest benefits of using hashtags is they turn words you’ve hashtagged into live links….continue reading …

Viral Images

Why Images Go Viral, According to Science

Grumpy Cat, Success Kid, Ridiculously Photogenic Guy, Overly Attached Girlfriend, Ariana Grande Kissing Miley Cyrus – why do some images blow up on social media? To answer this jackpot question of internet marketing, researchers from digital agency Fractl and Vanderbilt University showed popular images from sharing site Reddit to 800 men and women, and asked the…continue reading …

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Periscope: Twitter’s New Live-Streaming Video App

Periscope is Twitter’s new live-streaming video app that allows users to watch and broadcast live video. The app allows users to broadcast live from anywhere, with no need for a WiFi connection or a webcam. Periscope’s live feeds can be shot from iPhones and iPads and watched through smartphones, desktop and laptops. Note: An Android version…continue reading …